86% of TV viewers skip advertising. While video is still an important way for brands to reach new customers, advertising doesn’t work as well as it did in the past. Companies need to connect with brands on an authentic level if they want to build a connection that lasts beyond a Facebook share. Give us any starting point: An idea, an issue, a problem (a need), a want (a mission) or a brand and we’ll access and activate our network to discover the best local characters and places to help us craft and tell your story.
Well-Said Originals Feature Character-driven, Human Interest Stories.
We feature real people whose determination and inspiration allow us to understand the possible, the amazing and the magical at the heart of each of our shared story. The hero, the explorer, the creator: stories that reflect every facet of what it means to be human. “Stories that make you fall in love with the world again,” as Cayte Bosler once said.